About Us

One hot summer day in mid-2009, two guys who had never even met each other in person were having a telephone conversation when one mentioned his frustration with the very liberal use of the terms “social media expert”, “guru”, & “specialist” by those that are not even using new media platforms.

At that moment, the two decided that they were ready to make a difference.  Unlike many others, these two actually used (and continue to use) social media in their daily business plans and they’ve seen big-time results.  Meet those two guys now: