How Google Shapes The World Online

I found this graphic by SEO book that walks through how Google shapes the web and thought it was very informative.  Luckily, they made it available for an easy embed and so I have placed it below.

The main point that I would want to make about it, is that no matter how hard you try to game the system or make shortcuts, you eventually will get caught and penalized.  Everyone who has tried shady techniques to gain search engine rankings has been caught and when they are the results can sometimes be rather harsh.  if you don’t believe me, just ask JC Penney and content farms. If you want your site to rank well and bring you business, there is really only one true proven way: Work hard at generating your own unique content that is valuable to your business.  Don’t pay others to create links, don’t buy generic content, and don’t scrape it from somewhere else.

How Google Shapes The Web:


Google's Collateral Damage.

Infographic by SEO Book

Click on Image to view full size.

Jeremy Blanton

Jeremy Blanton is the Co-Founder of 210 Consulting- Social Media Advisors. He is a social media speaker who shares with thousands of people each year on things like how to use Facebook for Business, Blogging, and How to use Twitter.

When he is not coaching or speaking, he spends most of his time working on Custom WordPress Sites for his clients.

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  • I found that useful too, I subscribe to there rss feed (and yours). What I found interesting is the part where they think OATMEAL comics was penalized for there “off topic widgets”. I think Matt Inman does alright without “G” with 2 million views a month.

  • cool article) and that picture(dont know how to name it) is amazing and very funny) i like things like that) very illustrative but not too serious to be boring) good job) thanks)